product development

Lead new product development for bedding products for Top National Mattress and Bedding Brand, achieving costing, aesthetic, and functional goals and grew sales for the category from $250K to $15 million.

Launched over 240 new bedding products: an average of 60 new products each year between 2018 - 2022.

Managed seasonal product launch calendar and worked with cross-functional teams to ensure successful introductions. Built and strengthened strategic relationships with vendors, advertising agencies, and leading industry partners. Gathered information from vendors and industry partners regarding market trends and competitor activity.

Saatva Bedding Products
Saatva Pillows
Saatva GOTS Organic Mattress Pad
Saatva Organic Sateen Sheets
Saatva Organic Weighted Blankets
Saatva Mulberry Silk Eye Masks
12 Park Mattress Design
12 PARK Mattress Design
Healthopedic Product Design
Healthopedic Product Design
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content development